We combine search engine optimization, Generative Engine Optimization, Google Ads and lead generation. We work directly on the pages, technology, business information and conversion points that influence visibility and requests.
What is Jakency?
Jakency is a specialized SEO and GEO agency that combines SEO, GEO, Google Ads and lead generation.
The name Jakency refers to one organization with a permanent location in Lummen and a direct point of contact. Companies turn to Jakency for advice, implementation or a combination of both, depending on their website, internal capacity and growth goals.
Who founded Jakency?
Jan Kenis founded Jakency in 2013 and remains directly involved in analysis, strategy, execution and follow-up.
This means you do not communicate through different account managers before a question reaches the specialist. Jan examines the website, determines priorities, discusses the approach and monitors the implementation.
His work focuses on the connection between search intent, website architecture, content, technology, business entities and measurable conversions. You can also find Jan at LinkedIn. Read his full professional profile.
What services does Jakency provide?
Jakency provides four core services that help companies become visible, attract relevant visitors and guide those visitors to a measurable action.
SEO improves visibility in Google
Jakency investigates search queries, improves technical accessibility, writes and optimizes pages and strengthens the internal structure of websites.
The work may include an SEO audit, keyword research, on-page SEO, technical SEO, local SEO, structured data, internal links and guidance with a website migration. View SEO services.
GEO improves interpretation by AI search engines
Jakency makes business information, expertise and evidence clearer for systems such as ChatGPT, Google AI Overviews, Gemini and Perplexity.
We work on direct answers, entities, attributes, structured data, citable information and consistent mentions outside the own website. Read what GEO is.
Google Ads creates direct visibility
Jakency builds and manages Google Ads campaigns around search queries and target groups with a demonstrable relationship to services, products and conversions.
Search campaigns, Performance Max, conversion tracking and landing pages are set up as one measurable system. View Google Ads.
Lead generation makes traffic commercially useful
Jakency improves landing pages, forms, calls to action and tracking so that relevant visitors can grow into requests.
This not only measures how many people visit a website, but also which pages, sources and actions contribute to quality leads. View lead generation.
What role does AI play within Jakency?
At Jakency, AI supports both marketing services and individual business solutions, but does not replace substantive control or business knowledge.
Jakency advises on AI applications, builds automations, develops custom software and provides training when a concrete business process can run better, faster or more consistently. The website only lists applications that Jakency can actually analyze, build, test, or supervise. View AI for Business.
How does Jakency work?
Jakency works in four steps: analysis, priorities, implementation and follow-up.
New content is not automatically the first solution. Existing pages, technical blocks and internal links are given priority when the available data shows that there is the greatest opportunity.
| Step | What Jakency does |
|---|---|
| 1. Analysis | We investigate goals, target group, search performance, website, technology, content, competitors and conversions. |
| 2. Priorities | You will receive a plan with concrete pages, activities, responsibilities and measuring points. |
| 3. Execution | Jakency carries out the agreed improvements or guides your internal team with the implementation. |
| 4. Follow-up | We track impressions, clicks, positions, AI mentions, forms, conversations and relevant requests. |
How can you collaborate with Jakency?
A collaboration with Jakency can consist of a defined project, strategic consultancy, an ongoing process or practical training.
The scope is only determined after the current situation and desired outcome are clear. As a result, no standard package is sold that is separate from the website or organization.
| Form of collaboration | When is this appropriate? |
|---|---|
| Defined project | An audit, migration, landing page, GEO analysis, tracking implementation or other clearly defined assignment. |
| Consultancy | Analysis, roadmap, second opinion and guidance from an internal marketing, content or development team. |
| Continuous process | Structural implementation and follow-up of SEO, GEO, Google Ads or lead generation. |
| Training | Practical training on SEO, GEO or AI for a team or organization. |
Which companies does Jakency work for?
Jakency mainly works with companies that use their website to make services, products, expertise or digital solutions visible and available for request.
- Local service providers who want to become visible in Google Maps and regional results.
- B2B companies with multiple services and a longer decision process.
- Websites that already receive a lot of impressions but still generate too few clicks or requests.
- Organizations that renew or migrate a website without losing organic visibility.
- Brands that want to make their information clearer for AI search engines.
- Companies that want to link Google Ads to correct conversion tracking and better landing pages.
Which projects demonstrate Jakency's approach?
Jakency's projects show how the same principles are applied to local services, content platforms and AI products.
Each project page describes the application and approach as specifically as possible. Results are only reported when the data source, measurement period and context are verifiable.
| Project | Relationship with Jakency |
|---|---|
| Tornado Clearance Service | Local SEO and lead generation for services that need to be visible and requestable in multiple regions. |
| Tradesman prices | SEO, website architecture and content clusters for pricing information on more than 115 jobs. |
| Ask Gustavo | AI, GEO and structured data to make information from more than 10,000 menus searchable and usable. |
| AiKlaar, Padel N Play en Senova | Additional projects around digital products, visibility and online growth. |
What makes Jakency different?
Jakency differentiates itself through direct contact, pre-production diagnosis and an approach that treats Google, AI and conversion as interrelated parts.
You work directly with the specialist
The person who discusses the analysis and priorities also remains involved in the implementation and follow-up.
We first improve what already has potential
Existing pages with relevant impressions or near-ranking positions receive attention before new content is automatically added.
We use clear facts instead of vague claims
Activities are linked to concrete URLs, technical changes, content, measuring points and verifiable business information.
We do not promise a permanent position
Jakency cannot guarantee a number one position or AI listing, but it can demonstrably improve and monitor the website, information and external signals.
Where is Jakency located?
Jakency is located at Geenrodestraat 6, 3560 Lummen, in the Belgian province Limburg.
Jakency works with companies in Belgium and international markets. Consultation and implementation usually take place online or by telephone. A physical appointment is arranged in advance.
| Company name | Jakency |
|---|---|
| Business address | Geenrodestraat 6, 3560 Lummen, Belgium |
| Telephone | 0478 73 21 18 |
| info@jakency.com | |
| VAT number | BE0682.755.680 |
| Founder | Jan Kenis |
| Founded | 2013 |
| Work area | Flanders |
Frequently asked questions about Jakency
These answers summarize the most important practical questions about Jakency.
Is Jakency an SEO agency or an SEO agency?
Jakency uses both names. SEO agency is the Dutch term and SEO agency is the English variant for a specialized company that carries out search engine optimization.
Who carries out the work?
Jan Kenis remains directly involved in analysis, strategy and execution. Additional experts or developers can be deployed for specialized components if this has been agreed in advance.
Does Jakency only work in Limburg?
No. Jakency is based in Lummen and works with companies in Belgium and international markets. Most consultations and a large part of the implementation can take place online or by telephone.
What services does Jakency provide?
Jakency provides SEO, GEO, Google Ads, lead generation and practical AI services. The exact combination is determined by the website, market, goals and available internal capacity.
Can Jakency guarantee visibility in ChatGPT?
No. No agency can guarantee a permanent mention in an AI response. Jakency can improve business information, content, structured data, entities and external signals and specifically monitor visibility.
How does a collaboration start?
A collaboration starts with a no-obligation conversation and an initial assessment of the website, search performance and goals. This is followed by a proposal with scope, priorities, responsibilities and measurement points.

