SEO, GEO, AI, websites and lead generation

Projects and cases from Jakency

Jakency's projects and cases show how SEO, GEO, AI, websites and lead generation are applied to real platforms, client projects and collaborations.

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Evidence in context

What do Jakency's projects show?

The projects show different growth patterns: local discoverability, content at scale, AI search experiences, new brands and international directories.

How do you read these cases?

Each case distinguishes between what the project itself does and what Jakency has actually built, managed or optimized. Some websites are built entirely by Jakency. With other platforms, the role lies with SEO, GEO, local visibility or content structure.

Project selection

Which projects can you view?

Filter the six projects by expertise or project type.

6 projecten getoond

Screenshot of Vakmanprijs with price information and price calculator for Projects and cases from Jakency for Projects and cases from Jakency:......

Pricing guide and lead generation platform

Tradesman prices

Vakmanprijs.be structures target prices per job and links that information to region, VAT rate and a concrete next step.

Role of Jakency: Jakency designed and built the website, design and price calculator and developed the SEO content structure.
Services: SEO|Content strategy|Keyword research|Lead generation
Scale: More than 115 jobs in Belgium, compared to more than 1,500 data sources.
Current status: Platform and functionality are publicly available. Result measurement follows after a representative period.

View the full case Visit the live website

AI search assistant

Ask Gustavo

Ask Gustavo searches menus in Flanders and helps users search by dishes instead of just by restaurant names.

Role of Jakency: Jakency takes care of the SEO and GEO of the existing platform. Jakency did not build or design Ask Gustavo.
Services: GEO|Structured data|Technical SEO
Scale: More than 10,000 menus in Flanders according to the public homepage.
Current status: Platform scale and division of roles are publicly verifiable. SEO and GEO measurements are under construction.

View the full case Visit the live website

Local service provider

Tornado Clearance Service

Clearance service Tornado empties homes, apartments and business premises and must be found in several Flemish regions.

Role of Jakency: Jakency designed and built the entire website and takes care of local visibility.
Services: Local SEO|Google business profile|Lead generation
Work area: Local services throughout Flanders, with regional and situation-oriented search questions.
Current status: Website and local approach have been published. Further measurements are in progress.

View the full case Visit the live website

Healthcare comparator and directory

Senova

Senova gives families an independent overview of residential care centers and assisted living homes in Flanders.

Role of Jakency: Jakency designed and built the entire website and structured content and local visibility.
Services: Content strategy|Local SEO|GEO
Target group: Families who compare care locations by location, price and care demand.
Current status: Website and regional structure have been published. Measurements are under construction.

View the full case Visit the live website

Screenshot of AiKlaar about AI Act compliance for Projects and cases from Jakency for Projects and cases from Jakency for Projects and cases from...

New brand around AI Act compliance

AiDone

AiKlaar helps Belgian companies with AI Act compliance in a market where many search questions are still developing.

Role of Jakency: Jakency designed and built the entire website and is working on SEO and visibility in AI responses.
Services: AI for businesses|GEO|SEO
Target group: Belgian SMEs and medium-sized enterprises using AI.
Current status: Website and positioning have been published. Authority building and measurements are ongoing.

View the full case Visit the live website

International sports directory

Padel N Play

Padel N Play combines an international directory of padel courts with guides, training camps and group options.

Role of Jakency: Jakency designed and built the entire website and structured the SEO for locations and guides.
Services: Technical SEO|Local SEO|SEO
Market: An international padel market with many locations, regions and scalable page templates.
Current status: Website and directory structure have been published. Measurements per market are under construction.

View the full case Visit the live website

Common ground

What expertise comes together in these projects?

The projects differ in content, but use the same basis: a clear main entity, appropriate pages, technical accessibility and a measurable next step.

Expertise	Application
Information architecture	Services, locations, jobs, dishes or care locations are given a logical place.
Search intent	Each page answers a specific question or supports a decision.
Technology	Crawling, indexing, templates, structured data and internal links support scalability.
GEO	Company and product information is made explicit, citable, and consistent for AI search engines.
Conversion	Visitors can calculate, compare, contact or perform another concrete action.

Standard of Evidence

How do we show results and evidence?

A project only becomes a complete case when the role, period, data source, outcome and relevant context are verifiable.

Part	What the case should show
Initial situation	What existed before the collaboration?
Role of Jakency	What was built, written, deployed or managed?
Measuring period	Over what specific period is a result assessed?
Data source	For example, Search Console, analytics, CRM or platform data.
Result	For example, impressions, clicks, indexing, leads, usage, or coverage.
Context	Seasons, advertisements, migrations or product development that influence the result.
Evidence	Screenshots, exports, reports or publicly reviewable functionality.

Where figures are not yet available or representative, the case only describes the approach implemented and current project status. We do not publish growth percentages without a period, baseline measurement and source.

Selection aid

Which project resembles your situation?

The appropriate example depends on the type of website, its scale and the main growth problem.

Your situation	Relevant case
You sell a local service	Tornado Clearance Service
You want to cover many price or information requests	Tradesman prices
You manage a directory with many locations	Senova or Padel N Play
You have an AI product that needs to become visible	Ask Gustavo
You launch a brand in a new category	AiDone

Discuss which project model suits your situation

Frequently asked questions

Frequently asked questions about the projects

These answers clarify which projects are on the page and what you can deduce from the cases.

Are these all customer cases?

No. The selection includes projects, platforms and collaborations in which Jakency is involved. Each detail page states exactly what Jakency built, manages or optimizes.

Does Jakency publish results of each project?

Only when the figures are available, representative and publishable. The case also states the measurement period, data source and relevant context.

Did Jakency build all the websites mentioned?

No. Jakency built some websites completely. With other platforms, such as Ask Gustavo, the role lies with SEO and GEO rather than construction or design.

Which services are used in the projects?

The projects combine SEO, GEO, technical optimization, content, websites, structured data, local SEO and lead generation.

Can Jakency do a similar project?

That depends on the scope, data, technology and desired role. An initial conversation determines whether consultancy, implementation, a defined project or an ongoing process is appropriate.

Why are there no growth figures everywhere yet?

Not every new or ongoing project already has a representative measurement period. In that case, we describe the approach and status without presenting preliminary figures as results.

Would you like to discuss a similar project?

Schedule a no-obligation conversation and discuss what structure, content, technology or visibility your website or platform needs.

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